Zara's new makeup line kicks off with a range of high-pigment matte lipsticks

Zara

As of today Zara is not only your go-to place to shop affordable fashion, but also beauty.

The Spanish retailers have just made it more difficult to resist yet another online order by creating a new line of cosmetics.

The high street store created a small beauty range over 15 years ago, but only perfume has remained a permanent addition since.

On Wednesday, though, Zara launched its latest 'Corner Shop', which over the past few months has also seen the creation of Zara maternity wear and a streetwear-inspired line.

(Zara)

The new beauty offering features 12 velvety-matte lipsticks, 8 ultra-matte liquid lipsticks and a lip liner, which come in every hue you could ever want. From classic red to nude, statement purple to 2019's colour of the year, coral.

Designed in LA and produced in France, the lipstick range has already been approved by non other than iconic make-up artist Pat McGrath, who used the products during the label's AW18 campaign.

"With the new addition of this beauty line Zara aims to provide top quality, innovative, fun and affordable products," say the brand.

(Zara)

The bold lipsticks, which boast a highly pigmented formula enriched with antioxidant vitamin E to ensure hydration, have been through a long creation process in order to make them long-lasting.

"During the initial stages of creation Zara sought expert knowledge and guidance from some of the most influential, experienced beauty professionals in the industry; this has resulted in the production of long-lasting, easy to use, matte lipstick shades."

(Zara)

With a liquid lipstick setting you back £7.99 and a traditional lipstick £9.99, they are a bloomin' bargain compared to MAC's £17.50.

As for what the future holds? We could see blushers, highlighters and eyeshadow make an appearance soon - or at least, we hope so.
The Zara Ultimatte collection is available to purchase from December 5 exclusively from the Zara website.

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